2024-2025 Catalog 
    
    May 02, 2026  
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2024-2025 Catalog [ARCHIVED CATALOG]

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MCOM 2800 - ♦Advertising Principles

Advertising Principles is an examination of contemporary advertising practices, including consumer behavior, persuasive techniques, campaign creation, implementation, production and evaluation.

Credits: 3
Lecture Hours: 3
Semester: Variable
Delivery Method: Traditional

Prerequisites & Notes
Prerequisites: ENGL 0870,  READ 0870,  or appropriate entrance scores.

Note: ♦ Course designed for transfer.


Browse Class Schedule

Click here for course textbook information.



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