2024-2025 Catalog 
    
    Dec 26, 2024  
2024-2025 Catalog
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MCOM 2800 - ♦Advertising Principles


Advertising Principles is an examination of contemporary advertising practices, including consumer behavior, persuasive techniques, campaign creation, implementation, production and evaluation.

Credits: 3
Lecture Hours: 3
Semester: Variable
Delivery Method: Traditional

Prerequisites & Notes
Prerequisites: ENGL 0870,  READ 0870,  or appropriate entrance scores.

Note: ♦ Course designed for transfer.


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